Yesterday we visited two businesses in Germany- Gentex and Dynajet! Dynajet is a company that makes long lasting, high pressure water jetting systems. It was interesting to hear about the culture of the business and different business and engineering strategies they have.
After a German buffet dinner at our hotel we had a group meeting to discuss the businesses we visited. I learned how to do a SWOT analysis for businesses and realized that this type of analysis could work for many different organizations (for example, hospitals!)
My group analyzed Dynajet as a company, and this is what we came up with:
Strengths:
- The company has a very passionate and charismatic leader.
- They don’t have many competitors (one was mentioned)
- They have many different models of water jetting systems to accommodate different needs
Weaknesses/ threats
- It’s a small company so if a lot of people get sick or they receive too many orders, they may not be able to keep up with the demand.
Opportunities:
- There are much older and dirtier buildings in Europe that need more cleaning/restoration.
- There are a lot of people seen cleaning in the streets, so we could assume there would be need for a jetting system.
Overall another great day in Germany, and excited to keep learning and experiencing more new things!!
Sarah