A little while ago, our group visited a company named Steelcase. This company focuses on helping companies increase their productivity and efficiency through productive working environments. AMAs we were walking through the company, I kept thinking about how successful this company is and their goal is not to sell as much product as possible. They place high value on creating strong relations with their customers or as they would call them, guests.
Each work environment was different from the previous. There were rooms dedicated to individual use and others meant from large groups, along with different technology. One of the more interesting systems that they use is a tablet outside each rooms so that reservations for the room can be made. Calvin has similar technology in some locations but it is not used to the same level that Steelcase uses it for.
As we continued asking questions to our guide, he was able to help us understand how their company keeps ahead of the competition. Using innovation and research with talented employees, they are able to gain business with large companies. Overall, Steelcase is a thriving company not only because of their high quality merchandise but their innovative approach to helping companies succeed in competitive markets.